Hmmf embraces independence and attitude on “Not Nice”

Hmmf 's new single “Not Nice” is a bold statement from an artist who is determined to find his own way. Hmmf is working independently with producer JuiceTheProducer, releasing a track that’s all about self-belief, determination, and not compromising on his identity.

Solid production puts the song’s attitude front and center. Every element feels intentional, crafting a sound that supports the track’s direct and unapologetic energy. The record is about putting out an artistic point of view clearly. There's a sense of control throughout the performance, reinforcing the confidence that fuels the record.

The song is clear, has attitude, and knows who it is. The chemistry between Hmmf and JuiceTheProducer helps keep the momentum going from start to finish. “Not Nice” is a testament to the power of independent artistry, proving that it can rival the appeal of major label releases if done with the right vision and dedication. Hmmf serves up a focused & memorable track that showcases his confidence as a performer and creative force.